All Members Enjoy These Benefits
Get inspired and build connections with a new H-D community. Discover events or create your own. Join and create groups. Explore and post on a new social feed—all on the H-D App.
Experience and engage with the Harley brand like never before. Enjoy exclusive content shared with you on the H-D App that’s only available to members.
Get rewarded for doing what you love. Your community participation and purchases now earn you points that can be redeemed online and in dealerships.
Download the H-D App
Discover events, join groups, and post to a new social feed - all on the H-D app.
Frequently Asked Questions
What is Harley-Davidson Membership?
Community is at the heart of Harley-Davidson Membership. The program is designed to facilitate authentic connections throughout the motorcycle community. Our app’s social functionality was created to allow members to see and be inspired by the epic experiences of others, connect and discuss their passion for riding, and ultimately get out there and ride together.
Is The H-D Membership Program Free to Join?
Yes! H-D Membership is free to join and allows you to earn and redeem points, as well as participate in the motorcycle community via the H-D App. If you want to upgrade your membership, there are multiple options to customize your experience.
What Are The Benefits Of The Free H-D Membership Program?
Members earn points for purchasing H-D products and services, and for engaging with the membership community: sharing content, completing challenges, attending events and more. Earned points can be redeemed for H-D merchandise online or at a participating dealership. Members who also earn points with H-D Visa, can maximize their points earned by combining their H-D Visa points with their membership points and have additional options for redemption. Members also gain exclusive access to partners to take advantage of unique benefits, such as special discounts and product access at national partners.
Is There A New Points Program That Is Part Of H-D Membership?
Yes! There is a new loyalty point component of the H-D Membership program. Members will be able to earn points through buying eligible products online or in dealerships or by participating in engagement activities that Harley-Davidson sponsors.
What Are The New Digital And Social Tools In H-D Membership?
Members can leverage new digital and social tools in the newly redesigned H-D app, specially built for enthusiasts to create and amplify connections with others in the community. Membership enables users to share experiences, learn from each other and get out there together, using ride matching, member groups, ride recording and other tools to engage on and off the road.
Can I Talk To Someone About The Different H-D Membership Benefits Packages? I Am Not Sure Which One Is Best For Me.
Give the Member Services Center a buzz. They’re literally pros at this stuff and will make sure you’re getting the most out of your current membership and explain all the options for upgrading. You can reach our Member Services Center at 800-258-2464.
Will the H-D Membership Program be Available Globally?
Not yet. It will be available in the U.S. in 2023 with plans for international expansion down the road.
What Happens If A Member Does Not Follow The Community
There are strict moderation guidelines in place for any content posted on the App, with enforcement tools in place to ensure members and dealerships engage in ways that promote safety within the community.
Harley-Davidson Membership
Harley-Davidson Membership puts the H-D community in the palm of your hand, enhances the convenience of shopping at H-D.com, and is free to join.